Business

Ford says it has produced 2,000 electrical F-150 pickup vehicles…

DEARBORN, Mich. — Ford Motor mentioned on Tuesday that it had produced about 2,000 electrical F-150 pickup vehicles and deliberate to start turning in them to shoppers within the subsequent week.

The automaker mentioned it used to be fine-tuning tool within the vehicles earlier than liberating them to sellers, the company’s chief executive, Jim Farley, mentioned at a kickoff tournament on the manufacturing unit the place the truck is made in Dearborn, a Detroit suburb.

Mr. Farley and different executives have described the truck, the Lightning, as crucial type Ford has presented in many years. The corporate wishes the pickup to promote neatly to take a larger percentage of the fast-growing marketplace for electrical cars.

“That is historical past within the making,” mentioned William C. Ford Jr., the corporate’s govt chairman. “This truck goes to switch the whole lot.”

The primary vehicles produced are geared toward industrial shoppers and feature a beginning worth of slightly below $40,000, Mr. Farley mentioned.

Ford, Normal Motors, Volkswagen and different established automakers were spending billions of bucks to expand electrical cars to take a look at to catch as much as Tesla. Ford is forward of maximum of its opponents, having presented an electrical recreation software automobile, the Mustang Mach-E, that has turn into the third-best-selling electrical automobile within the nation, in the back of two Tesla fashions.

Ford has mentioned it has taken greater than 200,000 reservations for F-150 Lightnings.

“We plan to problem Tesla and turn into No. 1 on the earth,” Mr. Farley mentioned. “This is one thing no person would have believed two years in the past.”

Tesla expects to promote about 1.5 million electrical automobiles globally this yr. The corporate lately began manufacturing at vegetation close to Berlin and close to Austin, Texas.

G.M., which had an early get started on many different legacy carmakers with the Chevrolet Bolt however used to be dealt a setback when it needed to recall those cars over battery issues, has lately presented some luxurious electrical cars, together with a Hummer pickup truck and the Cadillac Lyriq, an S.U.V. It expects to supply a mass-market electrical pickup truck subsequent yr.

The F-150 Lighting fixtures is being assembled at a brand new manufacturing heart that is a part of Ford’s Rouge commercial advanced, the place the corporate started making the Fashion T greater than 100 years in the past.


Source link

Related Articles

Leave a Reply

Your email address will not be published.

Back to top button